ABOUT

Working across 3 Makers Mark brands, I was briefed to create 3 sets per brand, shoot everything in plates to cover not only OOH formats but also any web or socials needs thereafter.

Each brand has its own look and lighting approach and cocktails to shoot as well as the different bottles.

I shot everything in plates, including lighting plates for the drinks and bottles. At the end what was created was a toolkit of assets that the designers could move and use in anyway needed. The drinks were crafted to their perfect look and highly considered.

I loved shooting this gorgeous brief. We had such a dedicated team and was nice to retouch all the elements for the designers to then build in creative. I really enjoyed the precise nature and approach from this kind of brief, really happy with the results and the client getting exactly what they wanted.