Namrata Vijayakar Creative Director

ABOUT

This campaign was done for Bachpan Bachao Adolan at McCann World Group. We Created a seal, child labour free and asked people to vote for it to make it mandatory for the government to have this seal on all the handicrafts sold in India which do not involve any child being put to work.

AWARDS

Cannes Lions - Shortlist
Clios - Bronze
Lodon International Awards -Gold
One Show - Merit

MADEIT CREDITS

Who liked - Child Labour Free