Nalla were approached by Morph Structures to create a seamless website to increase engagement amongst clients. It was seen as an opportunity by the client, to present relevant insight on the processes they’ve used to overcome building structural issues but highlighting the stories in an interesting method.
We built on the ethos of the company - ‘As simple as it can be. As clever as it needs to be.’ Setting the foundation for innovation, suggesting brightness, simplification, clean lines and a smart layout. Contrast is shown in the touches of pink used in the logo and detailing, along with traditional print features such as drop caps and large pull quotes.
Using a modular structure for the site allows the Morph team to create unique, engaging content for web visitors with considered UX. The website is built as a flexible system, responsive and adaptive for all devices.