Top 10 Hires of the Week

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Droga5 has announced another promotion within its senior management team, with head of business development Chris Wollen to advance as the agency’s first chief marketing officer, effective immediately. The promotion follows steady agency growth and several new business wins, including NRG, Scion and Viber, among others in this year alone. In his new role, Wollen will continue to oversee business development while leading new business efforts with partners WME | IMG. Additional responsibilities include serving as the contact for global new business opportunities and regional agency partnerships.

Droga5 has announced Chris Wollen as the agency’s first chief marketing officer

Global Droga5 CEO Sarah Thomson, said: “Since Chris arrived at the agency, he has led an incredibly successful charge, guiding our pitch process and helping us to pitch smarter, with a macro vision of the type of businesses we wanted to add to our portfolio. The proof of his efforts is in the exponential growth we have experienced throughout the past few years and the quality of the clients we are fortunate enough to have on our roster now.”



Publicis global CEO Arthur Sadoun has announced the appointment of Guillaume Herbette as CEO of MSLGROUP and EVP of Publicis Worldwide. The appointment is effective August 24, 2015. Herbette, who currently serves as global vice chairman of operations at FleishmanHillard, will succeed Olivier Fleurot, who moves into an SVP role within Publicis Groupe. As well as leading MSLGROUP, Herbette is also tasked with partnering with Sadoun to create more seamless ways of working with all Publicis Groupe brands (such as Leo Burnett, Saatchi & Saatchi, BBH, Starcom Mediavest Group and ZenithOptimedia) to enhance the client offering across the communications spectrum. In his role as CEO of MSLGROUP, Herbette will be responsible for overseeing all MSLGROUP entities, including the global events offering through Publicis Live, PBJS and Publicis Events, as well as strategic communication consultancies such as Kekst & Company, CNC and JKL.

Guillaume Herbette has been appointed as CEO of MSLGROUP and EVP of Publicis Worldwide

Sadoun, to whom Herbette will report, said: “Guillaume's rich knowledge of the US market, global strategic vision, and valuable professional services experience are key assets that will contribute to MSLGROUP's growth. Under his leadership, and with the support of Publicis Worldwide, I see a bright opportunity for MSLGROUP to lead the change within the PR industry, and for its clients, via an exclusive offering that combines influence, brand management and commerce.” Publicis Groupe Chairman & CEO Maurice Levy, added: “I'm very pleased to have Guillaume on board as this will accelerate MSLGROUP's growth within our Groupe through better integration with all our entities, providing them with the necessary complement of PR. This close collaboration with Publicis Worldwide will lead to the development of models that will be applied to all the Groupe's entities.”

Digitas LBi


DigitasLBi has announced Patrick McHugh as SVP, group creative director for the Boston and Detroit regions to oversee all creative work. He joins DigitasLBi with 20 years of experience as a writer, illustrator and creative director with expertise across multiple industries including automotive, beverage, CPG, fashion, travel & tourism and video gaming. McHugh has worked coast-to-coast building brands and combining technology with creative at agencies including Leo Burnett, Goodby, Silverstein & Partners, Y&R, McCann and Razorfish.

DigitasLBi has announced Patrick McHugh as SVP, group creative director for Boston and Detroit

McHugh will be based in Detroit, and will report directly to EVP, executive creative director, Robert Rizzo, while partnering closely with North American CCO Ronald Ng, who said of his new hire: “Patrick is an engaging, diverse and thoughtful thinker who taps into the human consciousness. He is an ideas-first thinker, with the soul of an innovator. We’re really privileged that he’s joining the gang here.”



Moxie, the full-service digital agency owned by ZenithOptimedia, announced this week that Sean Reardon will be taking over as CEO following the departure of current CEO Suzy Deering. A seasoned industry veteran with nearly 20 years of experience, Reardon is presently the CEO of Roar, a Publicis Groupe Solution created two years ago to spearhead digital marketing efforts on behalf of JPMorgan Chase. He will continue to serve as CEO of Roar, as well as now Moxie. Deering, who has been at the helm of Moxie since 2012, will be leaving the agency to step into the role of CMO at eBay.

Moxie has announced that Sean Reardon will be taking over as CEO following the departure of current CEO Suzy Deering

Reardon said: “I’ve had the pleasure to work with Moxie for much of the past decade. I’ve watched it grow from its modest beginnings to become the 500+-staff, multi-market, digitally advanced organisation it is today. The opportunity in front of me is one I embrace with great enthusiasm. Suzy has done an amazing job setting an upward trajectory, and I look forward to keeping the momentum going.” Tim Jones, Chairman of ZenithOptimedia Group, added: “In Sean, we have a leader who is perfectly equipped and totally deserving of the opportunity to take the lead at Moxie while continuing to oversee Roar."



Carter Nance, who served as managing director of CP+B Miami for more than 15 years before leaving the agency last year, is taking on the newly created role of chief client officer at the Austin-based agency GSD&M. He will oversee management of the agency’s clients, including Chipotle, Hilton, and Walgreens. Nance’s appointment is the latest in a series of executive shake ups at GSD&M. Earlier this year, Jay Russell was appointed to chief creative officer after serving as executive creative director at the agency.

Carter Nance is taking on the newly created role of chief client officer at the Austin-based agency GSD&M

GSD&M CEO Duff Stewart, said: “With an impressive background of successfully driving brands and the talent around him, there is no doubt Carter is an ideal fit for our agency. Not only has he mastered the art of account leadership, but he has a purpose-driven mindset and will be a great cultural fit, which is incredibly important to who we are as a community.”



Full-service advertising agency Doner has announced the appointment of Marcus Collins as SVP, executive director of social engagement. Most recently, Collins served as Executive Director of Social Engagement at Translation, LLC in New York City. At Doner, Collins will lead and further develop the social practice across Doner’s growing client roster and across its offices in Detroit, Cleveland, London and Los Angeles. In addition, he will establish the agency’s social philosophy by combining culturally curious thinking with academic insights into the cognitive drivers that excite consumer behaviour.

Doner has announced the appointment of Marcus Collins as SVP, executive director of social engagement

He will report to Liz Boone, EVP, chief marketing officer, Doner. She said: “We’re thrilled to attract such a high-caliber talent like Marcus. With his experience and leadership, we’ll better position our agency and our clients to live comfortably at the convergence of brands, media and culture, while furthering the development of our social practice and understanding of the art of social engagement.” Collins added: “Doner’s entire business philosophy thrives on creating ideas that move people to action. I am thrilled to apply my understanding of the psychological motivators that drive what we do, say, and share in an effort to create contagious marketing programs for the agency’s clients and to push the agency’s social media practice to new heights and new ways of thinking.”

Publicis Groupe


The Publicis Groupe has announced the appointment of Chris Foster, currently worldwide chief operating officer of Saatchi & Saatchi, to the newly created role of SVP of global clients. Foster will report to chief strategist Rishad Tobaccowala, and will begin in his Paris-based role on September 1, 2015. Currently responsible for the performance and operations for 7 of the top 10 countries in the Saatchi & Saatchi network, and for significant global client relationships and management. He has been a senior leader at Saatchi & Saatchi since 1999 in North America, Asia Pacific and Greater China, as CEO of Fallon USA 2008-11, and as a member of the Global Leadership Team since 2011.

The Publicis Groupe has announced the appointment of Chris Foster to the newly created role of SVP of global clients

Publicis Groupe CEO Maurice Lévy, said: “Our clients are facing serious challenges due to technology and innovation in this ever changing world. Chris Foster will help our clients to extract the best from our talents and our formidable assets through integrated solutions. Chris has been deeply involved in the strategy and operations of several Groupe clients. His track record for growth and collaboration has defined his tenure and makes him perfectly suited for this role at this time.”

Hill + Knowlton


Hill+Knowlton Strategies London has further strengthened its content and publishing capabilities by hiring Mark Carroll as a content + publishing strategist. He will be responsible for content development and distribution strategies for the agency’s food, beverage, leisure and entertainment clients. Mark has over 12 years’ experience working in digital marketing and communications delivering integrated, multichannel digital content strategies for some of the world’s largest brands including Lynx, Magnum, Lacoste, Wall’s, Nissan and Guinness. He is also the creator of the popular DoorDitch Instagram art project which aims to capture & preserve Shoreditch’s unique street door artworks which are under threat from the regeneration of the area, and is one of the winners of Twitter's inaugural Powered by Tweets competition, which will see his tweet-powered idea to track the evolution of new words as they develop on Twitter made into an installation at Somerset House this September, as part of London Design Week.

Hill+Knowlton Strategies London has hired Mark Carroll as a content + publishing strategist

Vikki Chowney, director of content + publishing strategies, who Carroll will be reporting to, said: “Mark is a highly experienced digital expert with a wealth of experience telling brand stories through innovative content mediums and methods. His experience and fresh approach will be hugely beneficial to our clients.” Carroll added: “I'm really excited about working with the great portfolio of clients here at H+K. There's so much potential to work with them to tell their stories and engage their audiences through interesting and innovative content.”

The Barbarian Group


Cheil Worldwide’s The Barbarian Group has bolstered its leadership team with a number of new hires and promotions following some big recent account wins, including Etihad Airways and Kind Snacks. ECD Ed Pou has been promoted to chief creative officer while Ian Daly joins from Apple’s agency TBWA\ Media Arts Lab to serve in the newly created role of chief strategy officer. Pou will now oversee all creative output, whilst Daly will be charged with mapping out a strategic course for the agency. Darren Himebrook, who previously served as director of digital production at The Martin Agency, will now take on the role of head of operations at The Barbarian Group. He will oversee the agency’s content studio, Lot112, in his new position. Tech director Robert Christ, meanwhile has been promoted to chief technology officer.

The Barbarian Group has bolstered its leadership team with a number of new hires and promotions

Sophie Kelly, CEO of The Barbarian Group, said: “As we continue to double down on using technology to create disruptive digital experiences for brands, we need the right kind of talent to do this effectively and efficiently. We have acquired some of the best talent in the industry; all of whom have the right balance of business, marketing and tech experience.”

Camp + King


Camp + King has hired Kelsey Towbis as brand manager. She will work on the shop’s Google, YouTube and RE/MAX accounts. An East Bay native, Towbis graduated from the University of Oregon’s journalism program in June 2011. While attending, she contributed to in-house, student-run agency Allen Hall Advertising and served as Creative Strategist on the Oregon Baseball account.

Camp + King has hired Kelsey Towbis as brand manager

Towbis arrives at C + K from Pereira & O'Dell, where she worked on the Skype account for three years. Previously, she interned at Venables Bell & Partners, and participated in brand and retail work for the national Audi account. C + K CEO Jamie King, said: “Kelsey is a wonderful talent with great brand building chops and creative taste. We're excited to add her to the Camp + King mix.”


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