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Diesel has launched a short film titled 'Francesca.' Directed by Francois Rousselet and realized with the advice of Diversity, an Italian association committed to promoting social inclusion. The short video features a young woman, who is assigned male at birth, as she begins transitioning through life, in feats both big and small, as she achieves her dreams. “Francesca” debuts at the commencement of Pride month, with the film expresing Diesel’s 'For Successful Living' spirit, as the brand fully supports the freedom to do what makes one happy, and the freedom to 100% live one’s individuality. Francesca is played by model and activist Harlow Monroe. Rousselet tracks Francesca’s transition over time, and the viewer sees our heroine embracing herself as she comes into her true identity. Throughout the vignette, a Christian cross motif appears—including from the very first scene, as a pendant. She does not hide her transition; Francesca is seen recognizing herself as female on an application. The final scenes show another ultimate desire: Francesca enters a nunnery, swapping her Diesel denim for a habit, fulfilling both her own intentions and the pursuit of her faith.