Every company launches its products and it's crucial to think about how the product is presented and placed in the market. The audience is exposed to a number of products and services for almost everything. Nowadays, a quick video promo is what your audience looks for when it comes to understanding features and benefits.
With the short attention span, the intro must be quick and within 20 seconds.
Keeping that in mind, I created a short interesting explainer video for a new time tracking app for coaches.