ABOUT

Motifmotion's health system client reached out to produce three videos to introduce the company's cancer detection and prevention program, explain how their Health Risk Assessment works, and outline what happens after completing the assessment.

The primary objective of these videos was to offer a concise and informative overview for the general public about the benefits of undergoing the health risk assessment. Additionally, the videos aimed to motivate action, empowering viewers to take the assessment and fostering trust in the process and its outcomes. Part explainer, part marketing.