ABOUT

As part of Samsung’s ‘Inspired By A True Photo’ initiative – we were tasked with identifying the perfect artist to write and record an original song having taken inspiration from a photo of a smiling Indie-Pomeranian dog. With singer-songwriter Samm Henshaw on board, we worked on demoing and developing a song that exudes laidback optimism, giving Samm the space to execute his creative vision in a way that connected with the core of the story. From there, a promo music video was shot with Max Weiland @ Somesuch and both assets were made commercially available as an artist single release.