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Debenhams Christmas 2018 champions the success of thoughtful gift givers. Breaking what has become Christmas advertising convention with this campaign, shifting the attention from the gift receiver to the gift giver, and focusing on that ‘nailed it’ moment, with which every shopping fan will identify.

Four 20 second spots depict that moment of joy knowing they’ve found the perfect gift, alongside the injection of a signature soundtrack ‘Star’ by Kiki Dee.