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For this new instalment of its “Be a Maverick with Fabric” campaign, IKEA partnered with acclaimed indie-pop band Teleman to show how textiles have the power to transform a home. In the spot, directed by Oscar Hudson, the band sets up their instruments in a sterile white roomset which is dramatically transformed to each note of their catchy single ‘Repeater’. And once they’ve got started, it’s not just the furniture that gets a make-over…