ABOUT

Harry is a BML Group (Betsson) white label sub-brand in partnership with Peak Media Ltd. Both companies being based in Malta and regulated and licensed by the LGA (Lotteries & Gaming Authority of Malta).

The site was launched back in October 2011, but it’s one Betsson skin with a distinct difference. It’s an edgy brand that oozes coolness and one which purely focuses on a British target market. The demographic that they had their sights firmly locked upon are 25 to 45 year old males, who watch the footy, love Dave TV, Quentin Tarantino & Guy Ritchie styled movies, perhaps read FHM, NME, Total Film & Loaded Magazines…

It was up to MBC to build this brand from the ground up!