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Campaign (2014)

Rail Safety Solutions (RSS) provide men and safety equipment for the rail maintenance sector with a varied amount of different services. One of the core services the company wanted to promote was the use of revolutionary magnetic safety barrier fencing for use on the rail network.

The ‘Making Safety Simple’ campaign included a Youtube video, press releases and full page adverts in industry magazines nationwide. The aim was to show potential clients exactly what the fencing can do with the main focus on how simple it was to install and dismantle leading to increased work time.

The Youtube video has gained over 11k views and attracted both domestic and international attention.