ABOUT

client. Chivas & Manchester United
brief. print, digital campaign social media campaign
role. creative lead designer
awards. First Time Sponsor at UK Sponshorship Awards
​
The Challenge
Create a 360 campaign that celebrates their collective belief that blended is better – in life, football and Scotch.

The Strategy
To celebrate this belief we have created an integrated campaign showcasing photographs of some of the greatest Manchester United FC players. By mixing players of all backgrounds and genders along the campaign we aimed to enhance that this partnership is all about the unity and blend and that great things can be achieved when we come together - from balancing the perfect blend of malt and grain whiskies that go into our Scotch, to using the perfect combination of players’ skills on the pitch to create a winning team.