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n response to increasing demand and competition, Elderholme Nursing Home in Wirral, Cheshire, asked us to rebrand their home and services. The charity provides the highest quality end of life care and is one of only a few homes in the north west to have been awarded beacon status in the NHS Gold Standards Framework.

The not-for-profit home is committed to providing the highest quality of care to its residents and we wanted to convey the feeling that residents are made to feel like ‘one of the family’ by grafting a multicoloured elder leaf into the name of the home, the colours reflecting the various different needs of its residents.

We designed a responsive website, along with new stationery, literature, vehicle graphics and signage.

"Brand Harmonics handled the complete rebranding of Elderholme charitable Nursing Home. On a limited budget and timescale they quickly identified and assimilated the feel of our organisation, rolling it out in the form of logo, signage, stationery, vehicle graphics and website."
Lawson Stebbings, Chief Executive