About me

I am a co-founder of Harvest Digital, a leading performance-based digital marketing agency in London.

I started my career as a copywriter, but have drifted into more of a digital marketing role. I have two key areas of focus: helping to create highly engaging and relevant customer experiences and alongside that, working out how we use data to support digital marketing decision making.

I am an Adjunct Professor at Hult International Business School and also helped to set up the IDM's Award in Digital Copywriting. I have presented at numerous conferences, including three times at SXSW in Austin Texas, and contributed a chapter to 'Multichannel Marketing Ecosystems: Creating Connected Customer Experiences' (Kogan Page, 2014).

I am an investor in and advisor to a number of other businesses including Brainient, toucanBox, Solvasure, Pollen Capital and Race Nation.

Skills

Analytics, Copywriting, Digital Strategy, Email Marketing, Media Planning, Planning, Social Media

Sector Experience

Charity / Not for profit, Finance, Hotels & Resorts, Insurance, Retail, Travel & Leisure