Mick Pollard
Senior Art Director/Creative
ABOUT
‘Give a Minute of Your Time’ changes the way we give. It’s a revolutionary donation platform that calculates the perfect manageable amount relative to a person’s income. Allowing everyone to find out how much a minute of their time is worth and donate. After a recent pilot launch in Australia, the new donation tool has already raised over 13,000 minutes for UNICEF, despite no media spend. All thanks to an integrated effort across social media, OOH and digital.
AWARDS
D&AD Award - Wood Pencil
Back to Give A Minute project
Anastasia Domash
UI/UX & Mobile App Designer, Freelance
Belarus