ABOUT

When Fitbit Ionic launched in late 2017, I was in charge of creating the US verison of the page. While the US engaged in a custom execution, the EU only localised it. This meant adapting it to our templated offering by stripping it of all its animations and visual transitions, while retaining the same overall user experience, style and information. This is an example of how sometimes in Amazon I have to restrict the features on a page while retaining a similar basic experience at the same time.