ABOUT
#PVTALKS is a series of talks entitled 'The Creative Economy: How Fashion x Business Intermix’. It featuring Marcus Lemonis, star of CNBC’s The Profit, and some the world’s leading fashion influencers
The first event was held at Yale University, 10/6 11am featuring Marcus Lemonis + prolific fashion illustrator Donald Robertson, dubbed, "The Andy Warhol of Instagram"
The second was held at Parsons School of Design 10/11 1pm Marcus + world famous fashion designer Mara Hoffman.
I oversaw all creative and logistical planning of the event, including #PVTalks identity (logo design, tone and copy), creation of all promotional graphics to be used on social media, offline fliers, step and repeat walls, swag bag inserts, email marketing and Facebook advertising.
I was the MC for both events and conducted the onstage interview of Mara Hoffman which lasted over one hour and included a Q+A period with the audience.
I planned and executed a Facebook LIVE video of both events which received over 80,000 video views and secured press mentions in Women's Wear Daily.

Back to #PVTalks project