Michael Johnson Managing Director

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As part of an email campaign for medical professionals, we helped Deeson create the content for a series of emails to be sent at different stages of a marketing campaign.

The tone of voice adopted was required to be professional and sophisticated in order to appeal to the level of customer being targeted, and provided us with the opportunity to create engaging copy that was to prompt positive action.

The campaign stretched to a total of 24 emails, meaning we had to work quickly and efficiently to generate copy that would engaging and unique each time, as well as meeting the tight deadline required by the company.

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