MHG Design
London,
ABOUT
Communicating effectively to a pre-defined business audience requires a very analytical, standout and innovative approach. Working with the CME team our strategy was to rekindle interest in this exciting and innovative trading product for Cocoa Futures. We used powerful, joined-up messaging over a sustained period, to raise profile and increase awareness using digital and print marketing. The results were impressive and dovetailed with their new corporate identity.
Back to Cocoa Futures Campaign project
Andre Van Dyk
Global Design Director
South Africa