Mellissa Potts Copywriter

ABOUT

We were given a brief for Foxes Biscuits, we had to make biscuits exciting and our target audience was 16-30 year olds. we were given 4 days to create a new product and a campaign for it. We went with a product called DUNK! It was a biscuit on a string for dunking , in the shape of a person. The strap line was "Who would you DUNK?" It was about getting sweet revenge , voodoo biscuit style.

MADEIT CREDITS

Who liked - Foxes Biscuits - DUNK!