ABOUT

Multistory wanted to promote the new series' of Celeb Come Dine With Me across social channels to generate more awareness and conversation around the show.

Working directly with producers, I created a new social strategy and all the content for four series' of the programme. The content included teasers, Twitter commentary during TX, 3+ min compilations and all copywriting. It generated a great response, with many guests posting clips themselves and sharing post from the CDWM channels. On Facebook alone, my edits were viewed over 1.9 million times.