Melis Erdinç Digital Marketing

ABOUT

Connections is the sixty-second global digital spot for the European appliance brand Beko, promoting the brand’s commitment to sustainability, which was created and produced by Seyhan Lee specialising in AI Motion Pictures. Connections is the first use of this cutting-edge technology. As a generation that’s exhausted by all types of content around environmental awareness, it aims to contribute to the discussion of sustainability from another angle by ending the illusion that humans are separate from nature.

MADEIT CREDITS

  • BekoClient
  • Akin GarzanliGlobal Brand & Marketing Communications Director
  • Alan IxbaArtist
  • Deniz HamalogluGlobal Head of Digital
  • Ernie SchenckWriter
  • Exile CompanyFinishing
  • Feileacan McCormickTechnology Lead
  • Gary KoepkeDirector of Technology
  • Jeppe PapeVisual Effects Artist
  • Lara BinnetProduction Assistant
  • Max KoepkeEditor
  • Nihal Arinik ImamogluSenior Brand Strategist
  • Nilay Gozegir EralpGlobal Brand Manager
  • Pinar Seyhan DemirdagDirector of Technology
  • Rob FarberProducer
  • Seyhan LeeProduction Company
  • Simon Kounovsky3D Artist
  • Sofia CrespoVisual Effects Artist
  • Stefano RossoVisual Effects Artist
  • Wyatt GarfieldDirector of Photography
  • Zeynep Yalim UzunChief Marketing Officer
  • * Sofie BorupColorist
  • * D&AD
  • * Melis ErdinçSenior Communications Strategist
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Connections

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