Megan Mackay Art Director

ABOUT

Kids are becoming shockingly disconnected from the natural world. A fact not helped by a famous Junior Dictionary removing over 100 nature words from its listings. The Wildlife Trusts wanted the world to know. So, subverting the idea of flower-pressing, we showed real creatures crushed by weighty volumes, to illustrate the poignancy of the issue and drum up support.

6 shortlists at Cannes 2016 – Print, Illustration.

MADEIT CREDITS

  • The Wildlife TrustsClient

Who pooled - Nature Words