McCann New York New York


Kids and their caregivers in Black and Latino communities have traditionally struggled to find the language to express their deepest feelings. Yet there is another powerful, complex and emotive language available to communities of colour: music. Sound It Out is an effort to reach kids and allow them to express their feelings before they reach a state of a mental health crisis, by opening up and simplifying the lines of communication between them and their caregivers.


  • Ad CouncilClient
  • Amanda ShapiroStrategy Director
  • Ana CastaƱedaSenior Account Director
  • Andre DeSylvaAccount Supervisor
  • Caprice YuExecutive Creative Director
  • CasanovaAdvertising Agency
  • Chad BakerSenior Creative Director
  • Chioma AdubaHead of Business
  • Connor ByrneSenior Project Manager
  • Dana McCulloughAccount Director
  • Danielle KarrSocial Strategy Director
  • Danielle KornHead of Talent
  • Doug HarrisonExecutive Integrated Music Producer
  • Elena ElenaLomeliProduct Quality Controller
  • Elise FalconSenior Strategist
  • Emely PerezSenior Designer
  • Ingrid SmartPresident
  • Jamie JouMusic & Talent Manager
  • Mads MurphySocial Strategist
  • Michelle VillaSenior Account Executive
  • Nancy TynanGroup Account Director
  • Nathy AviramChief Production Officer
  • Noah HelgenbergAccount Executive
  • Ryan PaulsonSenior Creative Director
  • Sean BryanChief Creative Officer North America
  • Suzy GhovAssociate Planning Director
  • Will PierceAccount Director
  • Wilmien BlakeAssociate Director of Business Affairs
  • * McCann New YorkAdvertising Agency
  • * D&AD
  • * Elias WeinstockChief Creative Officer
  • * Tom MurphyChief Creative Officer North America

Sound It Out


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