Last piece of creative for amazing hair masque Coco & Eve. We storyboarded the concept to show a different perspective of the formula in molecules, the ingredients swirling around, the power of the fragrance and being taken to paradise (Bali!) when you smell it. The coconuts symbolise the time spent waiting for the masque to work and the ending shows the ‘after’ feeling of using Coco & Eve - as if you’ve just been to a hair salon!
Client: Coco & Eve
Agency: Idea & Maker
Art Direction: Johana Kroft, Maxim Kroft
3D & Motion: Maxim Kroft
Sound: Brian Perez