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​​Feed your inner thrill-seeker with the ultimate foodie fuel for your next extreme adventure. One small step for our chefs, one giant leap for your taste buds. This is Gousto Xtreme.

For April Fools’ 2023, we explored the unknown with perfectly packaged meals suitable for any extreme activity. Leaning into the delicious trickery of the celebration, we pushed our photography and messaging to be even more daring as we helped customers discover untasted territory.

Designed specifically to drive engagement on our social channels, our creative grew in leaps and bounds to capture the imagination of dinner time and double down on our collective team strengths.