About me
Hello, I'm Matt Williams, a seasoned professional specialising in brand transformation through the power of visual design.
With a keen eye for detail and a strategic mindset, I delve into the intricacies of each brand, identifying unique pain points and untapped creative opportunities. My goal is to not only differentiate brands but also to foster their growth within their respective markets through purpose led visual design.
My approach to brand transformation goes beyond aesthetics; it's about understanding the essence of a brand and translating it into a visual language that resonates with the target audience. By strategically addressing pain points and leveraging opportunities, I create compelling visual narratives that leave a lasting impact.
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BE DIFFERENT_
In a crowded marketplace, standing out is essential. I specialise in crafting distinctive visual identities that set brands apart. By understanding the unique qualities that make each brand special, I create designs that not only catch the eye but also communicate a brand's story in a way that resonates with its audience.
RESULTS DRIVEN_
I believe in the transformative power of design to drive business success. Through a results-driven approach, I collaborate closely with clients to understand their goals and objectives. The end goal is not just visually appealing designs but tangible, measurable results that contribute to the brand's overall success.
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"Matthew was such a pleasure to work with. His skill set in both the theoretical and practical application of a visual guide needed for our branding was beyond what we expected. From the beginning through to the end of the project he was detailed, thoughtful, communicative and inventive. I would not think to hire any other graphic designer for brand guidelines, design and strategy!"
SARAH HECIMOVIC
Marketing Manager / SMEKO Stationery
"Matthew, an outstanding graphic designer, not only met but exceeded my expectations with his exceptional work. He truly understood my vision from the start, and his passion and skill turned it into something remarkable. His attention to detail, deep project understanding, and unique creative vision were impressive. If you need an expert with creativity, Matthew is the perfect choice. I highly recommend him for his outstanding work and professionalism."
NICK HENRY
Managing Director / Band of Beans Coffee
Skills
adobe illustrator, adobe indesign, adobe photoshop, Adobe XD, After Effects, Animate, Animation, Brand / Logo Design, Brand Management, Brand Stategy, Branding, Creative, Creative Direction, Digital Marketing, Editorial Design, Event Design, Exhibition Design, Experiential Marketing, figma, Graphic Design, Icon Design, Marketing, Motion Graphics, Packaging Design, Presentation, UX/UI, Web Design
Sector Experience
Beauty, E-Commerce, Finance, Healthcare, Non-profit, Real Estate / Property, Recycling & Waste Management, Retail, wellness
Clients
Band of Beans, Biffa, doTERRA Essential Oils, E.ON, Forever Living, National Grid plc, RAFBF, Severn Trent, SMEKKO, SOURCE Water, Sports Republic, The Stirling Foundation