Matthew Shaw
Design Director
ABOUT
Won in 3 way pitch judged by venture capitalists Octopus.
Pinpointed the unique differentiator against competitors - As UK medical supplies manufacturer C&I were able to apply an extreme level of adaption to its products to fit individual patient's needs.
The creative idea used a ribbon that could infinitely change and adapt, creating a vibrant and distinctive graphic language.
I worked on these projects as Creative Director whilst at Acuity.

Back to Brand identity project
Justin Eric Hampton aka HAMP!
Lead Designer, Design Geek Studio
United States