About me

I'm an experienced art director who works across branding, marketing, publishing and advertising. I build brands and campaigns. I visualise content in a strategically sound, visually distinctive and well crafted way.

Most recently at Coro, I led the global visual direction of marketing, evolving the brand and delivering ambitious, AI-enabled campaigns across digital and event channels.

Previously, I've shaped creative for The Times and The Sunday Times portfolio, helped define the brand world of global entertainment startup Pollen during rapid growth, and spent over a decade in publishing leading award-winning print and digital products.

I've built identities from scratch, evolved established brands, art directed film and photography, launched digital editions, created scalable design systems, and led teams through high-pressure production cycles. I'm as comfortable setting direction as I am getting into the detail.

I care deeply about how things look, feel and function. Strong concepts matter — but so do kerning, pacing, hierarchy, tone and finish. I like work that feels considered and cohesive across every touchpoint, whether it's a global campaign, a pitch deck, a product launch or a single headline.

Skills

Art Direction, Brand / Logo Design, campaigns, content marketing, Editorial Design, Graphic Design, magazines, photoshoots, pitches, Social Media

Sector Experience

Advertising, art direction, Automotive, Branding, editorial, Entertainment, events, financial, Information Technology, Marketing, Music, Publishing, Technology

Awards

Digital Magazine Awards ‘Best Design 2011’, PPA ‘Digital Product Of The Year 2012’, PPA ‘International Magazine of the Year 2012’

Clients

Coro Cybersecurity, Dennis, Future, Hearst, Innocean, Pollen, Progress, Red Bee, Redwood, Roar, Saatchi & Saatchi London, The & Partnership, Verve live agency