Matthew Inman Creative Director

ABOUT

Type: Contract magazine
Frequency: Quarterly
Task: Another pitch win, the magazine was perfectly time for the emerging popularity of crafting, the first issue alone increased average basket spend by three fold with it’s clever use of vouchers and incentives. The magazine also found lots of crafting allies in some of the biggest editor’s and writers in the country offering their tips and advice.

Who liked - HobbyCraft Magazine