Matteo Ruisi
Founder and creative
ABOUT
The project starts from Chacho Puebla, Executive Creative Director of Lola Madrid. He found me on Behance network and ask me to join his project. I had to choose one of the richest people in the world and design a poster, a big banknote that worth his whole fortune.
"This note worth the fortune of the Ikea's founder Ingvar Kamprad, it can be spend to take a journey to Saturn, to buy twelve tons of Jelly Beans, to reenact Ben Hur almost twentytwo times or end world hunger."


