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About me

Matilda Egere-Cooper is an award-winning media and content leader, specialising in journalism, content marketing and comms.

As a writer, she was a regular contributor to the BBC, i-D, Dazed & Confused, Reuters, CNN and the Evening Standard for more than a decade. And in 2007, she was named Writer of the Year at the Record of the Day Awards for her work in The Independent.

She later became the Community Editor at Time Out, where she launched the company's first blogger network. Time Out is also where she branched into content marketing, devising and executing ideas and campaigns for brands including Adidas, PayPal and Nescafé.

More recently, she was the Head of Content and Social at activewear brand Sweaty Betty, where she led on the strategy for major brand campaigns including their debut collab with Hollywood actress Halle Berry.

In her spare time, she's the run coach and leader of Fly Girl Collective - a running, fitness and wellness community created to encourage black and brown women to pursue a healthy lifestyle. Since 2018, it's been featured on the BBC website, as well as Stylist Magazine, Time Out, Runner's World and Women's Running Magazine.

Details

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationLondon, United Kingdom

Skill LevelJunior, Middleweight, Senior, Director

LanguagesEnglish

Tagged Job TitlesEditorial Director

Recommendations

Currently No Recommendations

Skills

B2B, B2C, Communications, Content, Copywriting, Editing, Journalism, Operations, Planning, SEO, Social Media, Teaching / Lecturing, Writing

Sector Experience

Media, Retail, Travel & Leisure

Awards

Record of the Day Awards for Music Journalism and PR

Activity

Connections0

Followers2

Following0

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Creativepool member since 25 March 2022

Work
Articles
Achievements
Activity

Matilda's achievements

Site Achievements

Top 25

Judging

Matilda Egere-Cooper has sat on the Creativepool Annual jury.

Annual 2022 Judge Emerging Talent of the Year

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