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A branding and packaging concept for a Loose leaf Tea Company. Mocking up examples of containers and Packaging for the company and developing the brand identity.

The project required a new logo and illustration work. The classic Illustration Floral patterns were chosen to match the type of tea in each packaging. The mockups required 2 different approaches, the first was a tin purchased from the store with varying amounts of tea in, the second was a pre determined quantity for sale in varying stores with a determined amount of loose leaf tea already packaged.

The cardboard box would be made from fully recycled materials to promote recycling and environmental practices, the tins would also be made from recycled material and would emphasise the luxury side of the brand.