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TALE Development — Brand Identity & Visual Communication

A visual identity and communication system created for a premium real estate developer in Marbella, Spain.

The project brings the brand together across identity, corporate communication, property marketing and digital experience — from a refined logo redesign and visual direction to a 40+ page corporate & property brochure and the design of key website pages.

Rather than creating isolated design pieces, the aim was to build a cohesive and flexible visual language that communicates quality, trust and contemporary Mediterranean living across every brand touchpoint.

Scope of work:
Brand Identity · Logo Redesign · Art Direction · Corporate & Property Brochure · Website Design · Property Marketing · Visual Communication

The system can also be extended across social media, LinkedIn, media kits, investor presentations, digital campaigns and other marketing materials to maintain a consistent brand presence as the company grows.