ABOUT

Smiling at work isn't something to be ashamed about. In fact, it's encouraged at Silpo. They only hire the most positive smilers. And that's exactly what we show our our new HR campaign for Silpo. There's no difference in what kind of smile you have — whether it's with piercings or braces — as long as it's sincere. If it is, then you're right for us.

Headline goes: "Employ your smile"
(Silpo - one of the largest supermarket chains in Ukraine)