ABOUT

Branding for the 2014 FIFA World Cup Brazil™ on TyC Sports channel. Creative Concept: "World Party". The concept of our TyC Sports branding 2014 is "flocks of fans". In the special branding for the world cup we focused en the world cup fans and their particularly strong calls of attention (e.g. different scales, costumes, paintings on the body, etc.).
It is as if you were at the Sambadrome, in a big and funny caravan.

CREDITS
Chief of Promotions and CAE: Gonzalo Gómez Berard.
CAE Supervisor: Javier Gori.
Design, 2D/3D animation & compositing: Sandra Pelligró, Martín Ferdkin, Leandro Fernández & Javier Gori.
3D Objects Modelling: Leandro Fernández.
Music & Sound FX: Sergio Vainicoff y Federico González.