ABOUT
Home & Kitchen is a family led home design atelier owned by two generations of Italian furniture makers.
As the owners recognised the need for their business to have an online presence I was approached to create a logo and brand identity.
Constructed from simple geometric forms, the logo consists of the letters H and K crowned with a triangle, altogether creating an outline of the most basic shape of a house.
Apart from the obvious association to the home and family I wanted also to underline the Italian heritage by including a reference to the classical Roman architecture, in particular the magnificent facade of the Pantheon. It is achieved by constructing the letters from a series of vertical lines reminiscent of an ancient colonnade topped with a pediment.
The logo was designed using Adobe Illustrator and afterwards turned into a motion graphic in After Effects.

Back to Home&Kitchen Logo and Branding project
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
Natali Sadova
Illustrator & Surface Pattern Designer, freelance
Ukraine
Nestor Kalynyak
Creative, NK
Ukraine