ABOUT

Pickles have been made the same way for generations.
FOLKA was designed to make sure that story is finally visible on the shelf.

A complete brand identity and packaging system for a traditional pickle brand — built around folk heritage, handcrafted patterns, and the conviction that authentic food deserves a brand as considered as the craft behind it.

Deep greens. Earthy tones. Folk patterns translated into contemporary packaging design.

Every jar a story. Every pickle a reason.