About me

Hi, Mark here. Graphic designer + the founder of independent design studio - Superfried.

It all began in 2007 from a London bedroom. But now Superfried delivers branding strategy from sunny Manchester.

Superfried designs branding solutions for domestic + international clients across multiple industries. They vary in scale from start-ups + non profits through to global brands. When required I collaborate with trusted external specialists to create bespoke teams.

Experience has taught me that every project is unique. To deliver effective strategies + creative solutions, simplicity + client collaboration are key throughout the process. So I ask a lot of questions + listen. Only then, can I fully understand your problems + design appropriate solutions to solve them.

Now the inevitable bit of promo... In addition to global recognition for the work online + in print, Superfried has won multiple awards for graphic design, branding + typography. Sorry!

So, if you like what Superfried do let me know please, it's nice to hear. Then drop me a message with your project requirements + I will promptly reply to arrange a chat over tea or WiFi.


Bespoke Typography, Brand / Logo Design, brand strategy, Branding, Graphic Design, Typography

Sector Experience

Arts, Charity / Not for profit, environment, Music


Creativepoo Annual – Best of Typography, Print Mag Regional Award – NYC


Faber and Faber, Fast Company, Jane Goodall Institute, Leonardo DiCaprio Foundation, OLIVER, OMD UK, Psychology Today, Sadler, WasteAid

Currently No Recommendations
Looking for work
Annual 2023 BronzeBrand design for an experiential agencyBranding Annual 2020 Bronze4 Legged FriendsBranding Annual 2019 BronzeLeuser Ecosystem Action Fund [LEAF]Branding Annual 2023 ShortlistAgricultural brand strategyBranding Annual 2022 ShortlistThrive Conservation . Brand identityBranding Annual 2022 ShortlistBranding a new housing charityBranding Annual 2022 ShortlistRebrand for a Digital agencyBranding Annual 2022 ShortlistBranding for healthBranding Annual 2022 ShortlistBLK LTR – Re-visited Typographic experimentTypography Annual 2020 ShortlistAll We Have Is NowBranding Annual 2019 ShortlistDon't Let Them DisappearBranding Annual 2019 ShortlistDsposal – Brand-led IllustrationIllustration Annual 2018 ShortlistSF10x10Typography Annual 2016 JudgeTypography
Top 25 Creative Director Project featured:Fast Company – typographic illustration
on 25th November 2015
Project featured:Carga – Display typeface by Superfried
on 2nd December 2015
Project featured:AIGA Quoted – Graves
on 4th December 2015
Project featured:AIGA Quoted – Dali
on 6th December 2015
Project featured:BLK LTR SERIES
on 15th January 2016
Project featured:Numero Deco
on 15th February 2016
Project featured:Will Clarke Remixes
on 16th March 2016
Project featured:Fast Company LA – Identity
on 1st April 2016
Project featured:Secret 7" – Charity Exhibition
on 26th May 2016
Project featured:Marbles – Typographic Experiment
on 27th June 2016
Project featured:Psychology Today Magazine
on 2nd November 2017
Project featured:Klaws – Type Experiment
on 6th November 2017
Project featured:Fast Company – Most Creative People
on 17th November 2017
Project featured:Shark Conservation Fund
on 19th March 2018
Project featured:TRIPOM – Brand Identity . Website Design + Dev
on 18th May 2018
Project featured:ATC Artist Series
on 26th July 2018
Project featured:Don't Let Them Disappear
on 12th November 2018
Project featured:K A P I T A L Typeface by Superfried
on 11th December 2018
Project featured:Dsposal – Brand-led Illustration
on 7th January 2019
Project featured:Leuser Ecosystem Action Fund [LEAF]
on 6th February 2019
Project featured:All We Have Is Now
on 21st December 2019
Project featured:4 Legged Friends
on 19th August 2020
Project featured:Your Dsposal . Brand identity + illustration
on 20th July 2021
Project featured:Rebrand for a Digital agency
on 30th April 2022
Project featured:Thrive Conservation . Brand identity
on 23rd June 2022
Project featured:Branding a new housing charity
on 23rd June 2022
Project featured:Branding for health
on 23rd June 2022
Project featured:Brand strategy for an Architect
on 9th February 2023
Project featured:Brand design for an experiential agency
on 4th May 2023
Project featured:Agricultural brand strategy
on 26th June 2023

Mark Richardson has been a Contributor since 28th May 2019.

Invite x3
Freelance, Remote
Manchester, United Kingdom
Skill Level
Creativepool member since 3 December 2015