ABOUT

Female representation in Australia's tech sector remains stubbornly low. Since research began in 2014, women in tech jobs have never been above 30%.

What's more, other underrepresented groups like First Australians and disabled people are underemployed in tech roles compared to the economy as a whole.

ACS is the professional association for Australia's tech workforce and as such has a responsibility to champion all people into tech roles. The I Belong in Tech campaign was my solution to that challenge.

I researched and interviewed a wide variety of tech professionals from underrepresented groups. And told their stories through a campaign spanning digital advertising, email, social and web channels, as well as events and long-form content.

The campaign sparked a widespread debate and has prompted ACS to formalise its work representing these groups with the development of a social impact strategy due for release in 2027.