ABOUT

Exhibition Stand
Design direction & Strategy
Project management/Production
Creative Strategy
For Lilybod, an empowering sportswear brand, I designed an immersive stand at the Balance Festival in London. The project aimed to enhancing brand visibility and engage with festival attendees.
Vision: A stand that reflects the transformative experience of wearing Lilybod apparel: in the locker room, where slipping into your gym wear transforms you into the best version of yourself: confident, unstoppable, and ready to take on the world! Employed design elements reminiscent of a modern locker room, creating an authentic and relatable atmosphere for visitors.
Engagement Features: Designed a photo booth equipped with gym rings, iconic symbols of Lilybod, enabling guests to capture and share their