Margaret Johnson Chief Creative Officer

ABOUT

The Dream Tapestry is an interactive experience at the Dalí Museum through which visitors can turn their dreams into art. We partnered with OpenAI to bring DALL·E to the Dalí, allowing visitors to create original realistic Dream Paintings from a text description in the same artistic styles featured in the Shape of Dreams exhibit.

Then we took this new technology further by using AI to turn Dream Paintings into collective dreams, offering visitors an immersive experience through which they can visualize symbols and images from each other’s subconsciouses. Every few minutes, six Dream Paintings are stitched together by the AI to generate a Dream Tapestry.

With over 56,000 dreams created to date, the result is an ever-growing series of original Dream Tapestries, exhibited on the walls of the museum. This project is DALL·E’s museum debut, and it brings a larger audience closer to the world of art.

AWARDS

Art Director’s Club - Bronze
Art Director’s Club - Gold
Webby Award

MADEIT CREDITS

  • The Dalí MuseumClient
Contributor:

Margaret Johnson has been a Contributor since 25th November 2015.

Invite x3

The Dream Tapestry

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