Marc Curtis Head of Labs

ABOUT

For our 2015 xmas, rather than a self referencing agency film that no one will watch, we decided to create the John Lewis advert. John Lewis of Hungerford that is.

We scripted, casted and filmed the ad in record time (on location at one of John Lewis' kitchen showroom) and released the film two days before the 'real' John Lewis ad was released.

In all, we got 250,000 unique views of the video with no media spend. For a short time our John Lewis advert appeared above the other John Lewis in the YouTube search results.

MADEIT CREDITS

  • Kiran NoonanClient
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