ABOUT

Our task was to design and direct the visual brand campaign for OFFF Barcelona 2024. This festival of creativity is a world-renowned showcase of contemporary visual culture and design, its audience being anyone in the creative community. Every year OFFF Barcelona festival approaches a design studio to create the visual identity for the entire festival.OFFF festival is about coming together. It’s a melting pot of creative minds, and a great opportunity to put faces to names in the world of hybrid working with speakers spanning all areas of the design and motion industry. Our film speaks to the core emotions we all feel working as creatives. An open brief presents a host of challenges, but given the range of speakers/attendees at OFFF, we knew we could roll with a more outlandish approach than many may associate with our studio. It was the perfect opportunity to apply our Design By Doing methodology, casting the net wide and giving both our London and LA teams time to explore.