ABOUT

Small Decision, Big Impact.
Encouraging people to look at the impact of the decisions we make every day, the film shows how small actions can add up to big, impactful, inspiring things. Animated in stop motion, the film captures the lush textures and tactile surfaces of a handmade world. To match the natural ethos of Honest, the sets and puppets are all made of natural things – felt, card, paper, wool, cotton and wood. The film places a Mom at the center of the story and shows all of the big (and positive) impacts her choice of Honest Tea can have from reducing sugar in her children’s diet to the farmers getting a fair wage for the ingredients that Honest use.
Built by hand and shot entirely in stop-frame animation.
A directorial collaboration between Anna Mantzaris and Mark Waring and produced by Passion Pictures.

Directors Mark Waring & Anna Mantzaris
Producer Lisa Hill
Animators Andy Biddle, Tobias Fouracre & Steve Warne

DoP Malcolm Hadley
1st AC Mark Swaffield
Moco Op Christophe Leignel
Gaffer Tim O'Connell
Spark Max Milner

Sets and puppets by AMS Ltd

Studio
Clapham Road Studios
VFX Dave Walker
Post Prodcution Producer Sibylle Preuss