ABOUT

Six Aesthetics is a new aesthetics business providing premium skincare treatments and anti-ageing facial aesthetics. Using a bold colour to differentiate the brand, stand out from the competition, and have a soft, natural feel, the brand’s voice aimed to have a touch of glamour and a tone of luxury. The logo is a combination of the letter S and the number 6, to playfully visualize the brand’s name “six aesthetics” in a clever, minimal and memorable way. This symbol makes the brand ownable and instantly identifiable. The icon combined with the wordmark works as a brandmark.