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Great Expectations: The Unrealistic Standards For Entry Level Jobs In Advertising

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We need to talk about recruitment.

If our industry is going to hire, nurture and retain talent, things need to change. And there’s one place we really need to start. 

It’s not the awful ‘hybrid’ role manifestation, where an agency needs to hire two people but decides to treat the job market like a supermarket 2-for-1 and snag a bargain.

And it’s even not the ‘salary bait-and-switch’. “Yes, we

 

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