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Design

Modern heritage – How to reinvent iconic brands

Jonathan Ford, Founding Creative Partner & CEO New generations come with new preferences, new technology and new ways of wanting to connect. Brands - regardless of their age or size - need to adapt to the needs, wants and desires of evolving...

Posted by: Pearlfisher
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Technology

London's first Food Tech Hackathon with Jamie Oliver

Hackathons traditionally conjure up images of (male) tech brains surrounded by empty pizza boxes, beer cans, caffeine and questionable personal hygiene choices. But last weekend, London’s first ever Food Tech Hackathon blew the cobwebs out of this...

Posted by: Kate Lewin
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Technology

Food Futures: Take-out gets more app-etising

Still struggling to order a takeaway from your smartphone? Well, get ready for a new wave of curated food platforms that promise to redefine our relationship with eating-in. Delivery-only restaurants are here, and zero-cost delivery by self-driving...

Posted by: Kate Lewin
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Technology

The Internet of Food: How tech will shape our food futures

Say hello to the 'internet of food’. A new buzz term used to describe the interconnectedness of physical objects that collect and exchange data about food preparation, consumption and exercise. Millennials believe that technology should play...

Posted by: Kate Lewin
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Trends

The 2015 Trends and Futures in Food + Drink

Until recently, it would have been difficult to imagine butter gracing the front cover of British Vogue. But in June, the new superfood to watch made its fashion debut as part of a new breed of cultured products being championed by both chefs and the...

Posted by: Kate Lewin
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Events

The LPA Futures Photographers

LPA Futures is a division of the Lisa Pritchard Agency which supports and promotes the next generation of commercial photographers. We had a fantastic response to this year’s competition and the standard of entries was exceptionally high across...

Posted by: Lisa Pritchard
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Advertising

Behind the Idea: Rebuilding the world with LEGO

Last week, everyone's favourite building block LEGO launched its first brand campaign in 30 years with an ad which has received 2.5 million views on YouTube and counting. Rebuild the World was thought up by French creative agency BETC Paris and...

Posted by: Creativepool Editorial
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Advertising

Behind the Idea: Making the sun shine for Nivea

YouGov research shows that as much as a third of people don’t apply sun cream in the UK. Despite spending time in gardens and parks, as soon as the sun comes out, they tend not to take the same care as they do abroad. A recent campaign through...

Posted by: Creativepool Editorial
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Technology

November's essential reads

In this month's top reads our CEO, Anant Sharma, looks at passwords rendered from brainwaves, the rise of no-frills brands and a national obsession with KitKats... Gosh. What a summer. What great weather. So lovely to see everyone so bloody...

Posted by: Matter Of Form
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Events

November 2018 Creative Calendar

Anyone who commits to lifelong learning can expect many prolific returns. Expanding one’s knowledge presents opportunities to better understand the world and our fellow humans while advancing our skills. In a constantly changing world,...

Posted by: The Darnell Works Agency
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Advertising

The 2018 FIFA World Cup in Advertising

With the 2018​ FIFA World Cup kicking off this very afternoon, we've scoured the internet to bring you the best ads, campaigns, brand activations and more that have sprung up in the last few weeks in honour of the tournament known to those who...

Posted by: Creativepool Editorial
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Design

Craft Month: Introducing... Cabeza Patata

Creative Duo Cabeza Patata (that's Potato Head in Spanish) have recently joined the Jelly Futures family just in time for Craft Month - that was handy wasn't it?! Formed by illustrator and craftswoman Katie Menzies and 3d artist and animator Abel...

Posted by: Jelly London
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Economy

Chervelle Fryer tackles ocean waste with the 'Ocean Plastic Book.'

Chervelle Fryer has illustrated the world's first children's book produced completely from recycled ocean plastic. A kid's book against ocean waste, made from ocean waste. More than 8 million tons of plastic end up in the oceans every year. By 2050...

Posted by: Jelly London
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Features

Creative Opinions: Sir Martin Sorrell and the end of an era

This week, Sir Martin Sorrell, CEO and Founder of the world's largest advertising agency network, WPP, resigned from his post amidst circling 'personal misconduct' allegations that remain (at the time of writing) unresolved, much to the...

Posted by: Benjamin Hiorns
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Advertising

Account Wins of the Week

Firstborn - Jagermeister Spirits brand Jägermeister has selected Firstborn as its digital agency of record, following a review launched in October which included four undisclosed agencies, in addition to Firstborn. Firstborn will be tasked with...

Posted by: Creativepool Editorial
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Events

DWA brings you the February Creative Calendar

In this topsy-turvy world, deciding when and where to invest one’s time and energy is of critical importance. Especially for creatives and other entrepreneurs where the need to be strategic and innovative is constant, conferences, festivals and...

Posted by: The Darnell Works Agency
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Events

DWA brings you the November Creative Calendar, Part I

With each new day, you can guarantee that some very bright people are planning get-togethers designed to have massive impacts for everyone involved. The settings can be musical, artistic, creative, academic or business-focused; these are events you...

Posted by: The Darnell Works Agency
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Design

New Talent Alert: Nice Shit and Everyone's favourite

Things have been busy over in Jelly London HQ! We have signed not one but TWO new directors onto our animation roster. Nice Shit - our fresh animation collective from Argentina and Italy. Self-confessed storytellers, character lovers and detail...

Posted by: Jelly London
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Advertising

Top 10 Account Wins of the Week

BBD Perfect Storm - The London Fire Brigade The London Fire Brigade has appointed BBD Perfect Storm to handle a new campaign to recruit firefighters that will be launched later in 2017. BBD Perfect Storm was selected to work on the two-year...

Posted by: Creativepool Editorial
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Economy

Amazon doubling down on London investment despite Brexit

Amazon is planting deep roots in London soil, with the online retail behemoth recently announcing plans to double its recruitment for research and development roles within the capital as it renews its focus on video and streaming services. The move...

Posted by: Creativepool Editorial
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Advertising

Top 10 Hires of the Week

JJ Creative Integrated marketing agency JJ Creative has recruited two highly established creatives, with over 40 years of combined industry experience, to add to their growing team. Rick Gillham and Kat Wild join the Oxfordshire-based JJ, whose...

Posted by: Creativepool Editorial
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Advertising

The Partners help rewrite the code of gender equality

Global children’s charity Theirworld has launched an ambitious campaign, created by The Partners in collaboration with other WPP agencies Kantar Added Value, Kantar Futures, MEC and VML, to expose the hidden values and behavioural codes of gender...

Posted by: Creativepool Editorial
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Technology

Should we adopt Digital Minimalism?

You may have seen the video of Simon Sinek explaining the Millennial Question. If not you should check it out now. His insight into the Millennial generation’s addiction to the dopamine-releasing effects of smartphone and computer usage is an...

Posted by: Kate Lewin
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Technology

How the Internet of Things is making the world a better place

When Ericsson’s former CEO, Hans Vestburg, said in a 2010 presentation that the world would have 50 billion connected devices by 2020 (you can find a great list of the best 50 here), we all kinda knew The Internet of Things was headed somewhere...

Posted by: Kate Lewin
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Advertising

Top 10 Ads of the Week

J. Walter Thompson London - OXO OXO is returning to British TV screens this week with two heartwarming ads following the lives of a modern-day family, created by J. Walter Thompson London. In this new take on the classic work, which was made famous...

Posted by: Benjamin Hiorns
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Technology

Brand Case Studies: How Vinaya made wearable tech emotional

Vinaya is one-part design studio and one-part research lab, a brand cleverly positioned at the juncture between human experience and technology, interested in finding new ways to unite the two in a less absent-minded future. Kate Unsworth,...

Posted by: Kate Lewin
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Technology

Rise of the Machines: Examining the robotic landscape in 2016

OK I'll level with you, that headline is more than a little clickbaity, as we're still decades away from an actual, potential robotic uprising. The last few years have seen a marked increase, however, in the use of robotics in not only manufacturing,...

Posted by: Benjamin Hiorns

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