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Leaders

The British Music Experience museum moves to Liverpool

The British Music Experience (BME) museum, which first opened in 2009 at London Greenwich’s O2 building, but closed down in April last year, is set to reopen next year (Spring 2016) with brand new interiors at the Cunard Building in Liverpool,...

Posted by: Creativepool Editorial
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Inspiration

Building a greener future for London with TfL #BehindTheIdea

Transport for London (TfL) with the help of agency of record VCCP London and Wavemaker UK, launched an awareness campaign last year for the huge range of improvements TfL is continuing to make across its network. Some of the many improvements that...

Posted by: Creativepool Editorial
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Features

The Frankie Quiroz Formula of 5 C's: Building a Thriving Clothing Brand

Have you ever stumbled upon a piece of advice or a strategy that just clicked with you and made perfect sense? That's exactly what happened to me when I watched a video where Frankie Quiroz was interviewed about building a successful clothing brand....

Posted by: Peter Stylianou
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Features

Building workplace connections with neurodiversity | #MentalHealthMonth

To coincide with ADHD Awareness Month and Dyspraxia Week, Blessing Buraimoh, JLL’s Head of Diversity, Equity and Inclusion for Work Dynamics, writes about the challenges faced in the workplace by those who are neurodivergent in today’s...

Posted by: Creativepool Editorial
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Workshop

SEO Corner - Building useful content briefs

Working closely with content marketing teams is an inevitable part of the SEO professional’s daily life. A majority of the interaction happens through managing the creation of content. SEOs, for better or worse, put their watchful gaze on each...

Posted by: Creativepool Editorial
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Inspiration

The art of building creatively with a creative director | #MemberSpotlight

Based in Surrey, Andy Martin is a creative director/senior graphic designer who has been in the industry for over 22 years. After so long, you'd think anyone would start to lose their passion. Not Andy. Passionate as ever, developing his skills and...

Posted by: Creativepool Editorial
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Workshop

The key to building a successful employee training programme

One of the essential element of any successful business is well-trained employees. Skills, training, experience and knowledge are always in high demand. Efficiency and safety are the names of the game and the more productive an employee is, the...

Posted by: Liam Smith
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Workshop

A Fun Little Exercise On Building A Brand

Today's video is all about brand building. At my first agency, Screamer Co., we helped client's find their brand voice. In the discovery phase of doing that, we hosted a fun little exercise to help them look at their brand in a fresh, new way. It was...

Posted by: Kevin Forister
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Features

Creative Annual 2020 Spotlight: Building the HYPE

Hype is a boutique creative communications agency with a distinctly hands-on approach that has been a valued member of the Creativepool community for many years now The agency’s commitment to collaboration and innovative storytelling was...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Building (Jeff) Bridges with Amstel

Amstel is the local beer of Amsterdam and recently, its creative agency adam&eveDDB launched an ad that sees Hollywood actor Jeff Bridges appear as a canal bridge to promote togetherness for the brand. The result is an unforgettable piece of work...

Posted by: Creativepool Editorial
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Workshop

Building your personal brand

Personal branding is an extremely important tool in order to stand out amongst the competition in the advertising industry. Whether you're trying to attract the attention of ad agencies or you are looking to jumpstart your freelance business, how...

Posted by: Kevin Forister
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Workshop

For Beginners Building Their Creative Résumé

Though your portfolio is your golden ticket to obtain that job interview, your Résumé is the ad that leads them there. I hope this helps you out as you start to construct your Creative Résumé and prepare to break into the advertising industry.

Posted by: Kevin Forister
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Workshop

Building Culture: 8 things to look out for

Barely a day goes by without the word 'culture' featuring heavily in my conversations. It’s become a sort of catch-all phrase and having a ‘great’ one is something lots of agencies can be fiercely proud and protective of - and rightly so. It's...

Posted by: Character Creative
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Leaders

Why is Facebook building a neuroscience centre?

Facebook has long been one of the world’s most recognised innovators. The social media giant is now taking its research to the next level, having announced investment in a dedicated neuroscience centre. However, Facebook’s new initiative is...

Posted by: Saddington Baynes
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Leaders

Algobrix teaches children how to code by building robots out of Lego

As a child, Lego is something I never really connected with. It’s only as a young adult, oddly enough, that I really began to understand the appeal. If Algobrix would have been a thing during my formative years, however, as a self-professed...

Posted by: Benjamin Hiorns
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Inspiration

Building A Team: Prototyping at W12 Studios

W12 Studios is a young digital product design agency based in London. We’ve been designing digital interfaces, primarily for the TV, for almost 4 years. During that time the studio has grown close to 40 designers, cemented itself in the TV...

Posted by: W12 Studios
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Leaders

Building an immortal brand: when campaigns are just a quick fix

Miles Davis once described his career by saying “I have to change, It’s like a curse”. This quote depicts the current business battle field better than ever. Across industries, disrupters are reinventing the business landscape. While Uber is...

Posted by: Harry Elonen
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Leaders

Feed move to the Tea Building in Shoreditch

This week Feed moves into the Tea Building, the jewel in the crown of Shoreditch High Street, which will give them the room to grow into one of London’s top tier digital agencies. The new office, four times the size of its former location in...

Posted by: Creativepool Editorial
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Leaders

Cecil the Lion immortalised by Empire State Building

Cecil the Lion became an internet sensation last week, unfortunately for all the wrong reasons. Cecil was gunned down in his prime by a dentist and “Recreational game hunter” from Minnesota, who became just about the most hated man on...

Posted by: Creativepool Editorial
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Workshop

The Importance of Building a Relationship with your Recruiter

Build a relationship with your recruiter to ensure that you are well placed to take advantage of the job opportunities they find. We explain why it’s important for us to have a good working partnership with our candidates and how our candidates...

Posted by: Source
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Inspiration

Building reputations.

I don't know how you feel about old science-fiction b-movies, but I positively love them. Perhaps it's those predictable, repeated tropes that make them so reliably comfortable and comforting. The unconvincing, plastic creature always carries the...

Posted by: Creativepool
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Leaders

90 days to build the world's tallest building

Construction is planned to begin on the world’s tallest building next month. The building in Changsha, China will be completed in 90 days. To complete such a task in the given time frame, the construction firm Broad Sustainable Building (BSB)...

Posted by: Creativepool
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Features

Enduring Brands vs. Fading Stars: Standing the Test of Time #Brand Month

Not every brand can be an icon and even those that achieve iconic status are not guaranteed immortality. Of course, changing consumer and economic trends are always going to play an important part in whether a brand sticks around for months, years or...

Posted by: Benjamin Hiorns
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Inspiration

15 Typical Content Mistakes Marketers Often Make #MarketingMonth

Content marketing has become an indispensable aspect of digital marketing strategies, offering businesses a powerful means to connect with their audience and drive engagement. However, amidst the complexities of content creation and distribution,...

Posted by: Taker | Maker
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Industry

How to hire an Interior Designer

Whether you’re seeking to transform a house, office, or retail space, selecting the right interior designer is crucial. They play a pivotal role in achieving the desired aesthetics and functionality for your environment. Amidst numerous...

Posted by: Creativepool Editorial
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Industry

7 Reasons Why You Should Enter Annual 2024

Thinking about taking part in Annual 2024? Here are 7 reasons why it is the creative industry's "Most Award". 1. Most Distributed Giving your work global exposure. One of our big aims each year with The Annual is to get your work noticed. The...

Posted by: Creativepool
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Workshop

The Turkish production studio with global ambitions #CompanySpotlight

This week we spoke to Anima Instanbul, to discuss the challenges and opportunities associated with being a production studio based outside of the European and US creative bubble. How was your company formed, and where are you based? Anima was...

Posted by: Creativepool Editorial
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Inspiration

Happy World Book Day: Here are five books to read for business success

Today is World Book Day. Children across the country will receive vouchers to be spent on books whilst dressing up as their favourite literary characters - but those who have aged out of these festivities can still participate by celebrating their...

Posted by: Novagram

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